Leader Puppy
Leader Puppy Medium Breed
Super premium complete puppy food with highly digestible chicken protein, essential vitamins and minerals, carefully formulated to provide complete and balanced nutrition to support healthy growth and development, in a medium-kibble size ideal for growing puppies. Free from wheat, corn and maize gluten.
Rich in chickenMono meat protein
Omega-3 oilsFor a shiny coat
Growing jointsGlucosamine & chondroitin
AntioxidantsSupport natural defences
Pack sizes: 2kg · 12kg
Why puppies love it
Key benefits & features
- Made with a highly digestible chicken and rice formulation
- Enriched with omega-3 oils to promote a radiant, shiny coat
- With glucosamine and chondroitin to support growing joints
- Added antioxidants and botanicals to support your dogs natural defenses
- In a medium sized kibble
Ideal for
- Medium breed puppies
- Puppies requiring complete nutrition to support healthy growth & development
- Puppies with sensitive digestion
Nutritional information
| Nutritional additive | Per kg |
|---|---|
| Vitamin A | 24,000 i.u. |
| Vitamin D3 | 2,000 i.u. |
| Vitamin E (Alpha Tocopherol Acetate) | 250 i.u. |
| Copper (Copper Sulphate Pentahydrate) | 7 mg |
| Selenium (Sodium Selenite) | 0.20 mg |
| Iron (Iron Sulphate Monohydrate) | 75 mg |
| Manganese (Manganese Oxide) | 40 mg |
| Zinc (Zinc Oxide) | 70 mg |
| Zinc (Zinc Chelate of Glycine Hydrate) | 30 mg |
| Iodine (Calcium Iodate) | 1.50 mg |
Composition
| Constituent | Value |
|---|---|
| Protein | 28% |
| Fat Content | 15% |
| FibreFibre is the part of plant ingredients that isn't fully digested. It keeps the gut working well, supports regular, firm stools and helps dogs and cats feel full, which supports a healthy weight. | 2% |
| Ash | 6.5% |
| Moisture (max) | 10% |
Ingredients
Dehydrated Chicken (36%), Brown Rice, White Rice, Chicken Fat, Dehulled Oats, Whole LinseedLinseed, also called flaxseed, is a small seed rich in plant-based omega-3 fatty acids and fibre. It supports healthy skin, a glossy coat and good digestion in dogs and cats., Minerals, Alfalfa, Hydrolysed Liver Protein, Yeast ExtractYeast extract is a natural ingredient made from yeast. It is a source of B vitamins and amino acids and adds a savoury taste that dogs and cats enjoy., ChicoryChicory root is a natural source of inulin, a prebiotic fibre that feeds the good bacteria in the gut. It supports healthy digestion in dogs and cats and, in cats, helps manage hairball formation. Inulin, Dried Cranberries, Dried Beetroot, Rosemary, Ginger, TurmericTurmeric is a golden spice that contains curcumin, a natural antioxidant. It is valued for its natural anti-inflammatory properties and helps support joint health and natural defences in dogs and cats., GlucosamineGlucosamine is a natural amino sugar that supports joint health and mobility in dogs and cats. 400mg/kg, Yucca SchidigeraYucca schidigera is an extract from a desert plant. It is added to help reduce stool odour and support digestive health in dogs and cats., ChondroitinChondroitin is a natural part of cartilage, the cushioning tissue in the joints. It is often paired with glucosamine to support joint health and mobility in dogs and cats. 300mg/kg
Preserved with tocopherol-rich extracts of natural origin.
Feeding guidelines
| Puppy body weight (kg) | 1-3 months | 4-8 months | 9-12 months | 12-15 months |
|---|---|---|---|---|
| 1 | 58g | 45g | 40g | Adult |
| 2 | 90g | 76g | 63g | Adult |
| 3 | 121g | 94g | 81g | Adult |
| 4 | 144g | 112g | 90g | Adult |
| 5 | 175g | 148g | 121g | Adult |
| 10 | 279g | 238g | 207g | Adult |
| 15 | 369g | 315g | 261g | 243g |
| 20 | 468g | 387g | 315g | 292g |
| 25 | 549g | 472g | 378g | 355g |
| 30 | 625g | 526g | 420g | 400g |
Calorie Content 4050kCals/kg
Amounts recommended above are total daily amounts.
We recommend puppies 1-6 months are given a minimum of three feeds per day. Provide one third in morning, one third at lunch, one third in evening. We recommend puppies 6-12 months are given a minimum of two feeds per day. Provide half in morning, and half in evening.
Pour the correct amount of Leader into your dog's bowl. Leader may be fed either wet or dry. If feeding wet, use 1 part water and 2 parts feed. Use lukewarm (not boiling) water. Feed should be fed within 30 minutes of preparation if fed wet.
Amounts provided in this chart are recommended guidelines and should be adjusted depending on your puppies individual needs. If your puppy appears overweight, you may need to feed slightly less than the guideline amount. Similarly, if your puppy appears underweight, you may need to feed slightly more. Monitor your puppies bodyweight regularly and adjust feeding amount as required.
Always ensure your dog has a plentiful supply of fresh water. Store in a cool, dry place, away from direct sunlight.
This food is recommended for puppies until they are approximately 12 months old. At this age, your dog is fully developed and requires a balanced diet tailored towards adult dogs.




